“Inside the Mind of a Serial Killer” Exhibition & Website

Do you ever wonder why serial killers do the things they do?

During this project, I aimed not only to explore the mind of a serial killer, but also to be able to communicate information easier for the public to digest, (both visually and emotionally). This requires not only strategic brainstorming and systemic organization, but research-based feedback from the public is necessary to forming an easily navigable and intriguing experience.

BRAINSTORM

To begin the process of designing any website, you need to brainstorm event he craziest of ideas that can be featured on your website. In order to effectively brainstorm, a few of my friends and I wrote down all we could think of  for twenty minutes and stuck those ideas up on a board. Once doing so, we could flesh out which ideas were mediocre and which were worth exploring!

After brainstorming, it always helpful to find out what the public finds most interesting about your topic. In order to access these opinions, I made a survey and shared it on all platofrms of my social media. I was lucky enough to not only have 150 people participate, but people of all ages and other classifications.

 

View the survey.

User Personas

After research and discovering what the public thought about serial killers in my survey, I was able to have a better idea at who exactly my target audience was. This helped gage both the features and organization throughout my site o that it would better fit the needs of my target audience.

WEBSITE

Wireframe

After gathering these insights and information,  a wireframe is needed in order to better visualize what the layout will look like and how information will be organized. In order to do this, I used an interactive prototype software called Axure so that I could mockup the website and test out how the navigation would operate.

 

Home Page

This page gives the viewer an overall gist of a few fascinating paths to take when you first log onto insidethemindofaserialkiller.com.

 

Images shown from left to right display the full length key frames of the header’s motion.

Home Page

This page gives the viewer an overall gist of a few fascinating paths to take when you first log onto insidethemindofaserialkiller.com.

 

Images shown from left to right display the full length key frames of the header’s motion.

Main Gallery Page

This page allows the viewer to browse various American serial killers with the ability to modify their search based upon relevant search filters. Scroll to the right to see key frames of the header’s motion graphic!

Community Page

This page gives the viewer the opportunity to connect with others via popular social media platforms in a fun and informative #LastMeal campaign that compares your favorite foods to those of serial killers. The viewer also has an opportunity to play an interactive virtual reality video game that really puts you in the shoes of a serial killer.

Not only does this section connect the public in an entertaining and intriguing fashion, but it also sheds light on the humanized qualities serial killers still possess regardless of their demonic behaviors.

Screen Shot 2017-12-11 at 3.05.13 AM

Mobile

As technology is moving to everything mobile, I also designed what these pages might look like in the mobile dimensions.

 

Images shown left to right are the full length of the mobile homepage, as well as modified length key shots of the mobile gallery through click focus filtering.

EXHIBITION

Exhibition Design

This exhibit is meant to give the viewer an inside look not only on each killer’s case file, but on their humanity/lack thereof as well. Since crime scene photographs often display explicit content, I had a triangular cover so that the viewer could decide whether or not they would like to view this content.

Exhibition Signage and Mapping

Identification Sign

This sign is used to inform the viewer of basic information regarding the exhibit upon entry of the respective site, in this case being the Walter E. Manninen Center for the Arts at Endicott College.

Orientation Sign

This sign is used to give the viewer a sense of orientation within the space. By giving an organized overview of the entire exhibit, it will be easier for the viewer to find the specific location they are intentinding to visit in respect to the current location (lobby).

Directional Sign

This sign is used to direct the viewer towards a specific event within the exhibition. In this case, the sign is used to direct the viewer towards  the speaker series located in the Rose Performance Hall at Endicott college.

Brochure

This brochure was made to be mailed out to prospective visitors of the exhibit, as well as to be used within the actual exhibit itself.